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For the Love of Friday

A round-up of what’s stoked us this week on Instagram. Jul 28, 2017

A round-up of what’s stoked us this week on Instagram. From epic waves on the other side of the world, sunbathing babes, boards, dogs, road trips, outer space, and total mayhem. We’ve got our eye on the people that bring us the inspiration that feeds our brand: our ambassadors, families, friends, and our favorite freaks, they’re all here once a week.

It's hotouthere

A post shared by Hallie Gould (@gouldhallie) on

When in Miami, do as Miami does. Fly girl @gouldhallie.

It's been a long week Miami #vitaminahouse #vitaminatakesmiami

A post shared by SHANNON BARKER (@shannonbarkerr) on

As girls descended upon Miami for swim week... Shannon Barker at the Vitamin Swim House.

Me and "La Gigia" for @luigi_livio February 2017 Ph @sara_morri

A post shared by M.F. Italian Slider (@matteofabbri_) on

Handmade and heartfelt to the max here. Lucky one who gets to ride this beast.

It's always worth it.

A post shared by Woody Gooch (@woodygphoto) on

Take a hike. Does you good.

Cold mornings

A post shared by Ben Osborne (@benosbornephoto) on

Take the vessel for a spin. Ben Osborne bracing those cold morning swims that really make you feel alive.

A big happy birthday to my beautiful girlfriend Sierra. You're awesome, I love you. See you soon!

A post shared by Zye Norris (@zyenorris) on

Celebrate your trips around the sun surrounded by a field of sunflowers as lovely and happy as you are.

Stretching out . Photo: @woodygphoto

A post shared by Matt Cuddihy (@mattcuddihy) on

Ready for combat.

Kassia kickin it in the kind of jacket you will live in. New collab with Two Thirds. We want.

Time to go left again. By @benosbornephoto

A post shared by Harrison Roach (@harrisonsan) on

Decide how you want to spend the small amount of time you have on this planet, and then do everything you can to live in that exact space.